Gustavo Fring is a fictional character from the television series Breaking Bad and its prequel Better Call Saul, portrayed by Giancarlo Esposito. A Chilean-American, Fring is a major methamphetamine distributor in the Southwestern United States who uses several legitimate businesses, including a chain of successful fast food fried chicken restaurants called Los Pollos Hermanos (The Chicken Brothers) and an industrial laundry facility called Lavanderia Brillante, as fronts for a vast drug operation. Fring maintains a positive public image; he is a booster for the Drug Enforcement Administration (DEA), befriending the special agent in charge and making large donations to the Albuquerque office's civic and charitable events. However, he is ruthless and Machiavellian in managing his vast drug empire. He employs a number of enforcers and has personally killed rivals and associates.
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